May 31, 2022
Personal data is at the center of a big debate. Customers are
doing everything they can to protect it, while companies, brands
and retailers are hoping to capture and use it to create a
personalized online experience.
In this episode Stars Design Group, CEO Bret Schnitker
and Chief Strategy Officer, Emily Lane, discuss how data privacy is
impacting ecommerce with XGen.Ai Founder & CEO, Frank
Faricy. Faricy's company, XGen.Ai uses customer behavior, not data,
to create hyper-personalized ecommerce providing individually
tailored shopping experiences.